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OTVETDESIGN

TVEL

Invincible character opened to everyone
Task
Develop a concept and visual solution
for the annual report of TVEL for 2014.
Context
2014 was associated with certain difficulties for most large companies. However, TVEL, despite changing conditions and new circumstances, remained true to the principles that have been adhered to for many years. The agency was faced with the task of opening the Company’s power and showing its confident position concerning difficult situations — always maintain a strong character and achieving its goals.
The target audience is partners and investors of TVEL, a leader in the production and supply of nuclear fuel for energy and research reactors.
Concept
A good annual report should briefly, clearly and simply convey the information to interested parties; tell the audience about key indicators in a short time, summarize, present solutions to various problems. A strong Company has nothing to hide — we took this statement as the basis of the concept. And we developed a fundamentally new design of the annual report, which is set in motion at one stroke.
Exactly. Clearly. Effectively.
Implementation
The annual report of JSC "TVEL" is opened independently, without unnecessary manipulation. You should only put it out of the packaging, as you will see the main figures, graphs, and achievements of the Company for the year. Such a way allows us to convey the character of the Company — confident, strong, and open to everyone. The report has no distracting images and unnecessary information. Thanks to a convenient makeup and unobtrusive presentation of the information, it can be easily studied without spending a lot of time.
Other multipage editions projects
The annual report of Aeroflot Russian Airlines 2014
The annual report of TVEL Fuel Company for 2012
Image booklet for the Arivist Group of Companies
Other multipage editions projects
The annual report of Aeroflot Russian Airlines 2014
The annual report of TVEL Fuel Company for 2012
Image booklet for the Arivist Group of Companies